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The Roots
The story
Born in May 2016, efaisto is a brand for those who are determined to change the rules of fashion and the system.
Because they are produced in a workshop by independent craftsmen, all of our collections are made by hand. In the past, this was a luxury. Now it’s a standard of quality and authenticity that everyone should request. All items are made exclusively on-demand, with only 1 to 100 units availableper design. This is the nature of ultra-limited edition. It’s the core of individual expression through style.
Because efaisto is the only link between the workshop and your hangers, efaisto hacks the system IRL. The makers who work with us have total control of their workshops and production. For them, we are a customer like any other. They don’t need us. We need them, and they have the power. Together, we’ve built a model that can be replicated worldwide, endlessly. Our goal is to settle and spread a benevolent virus in the fashion industry.
The Gang
Craftsmen’s gang
Efaisto is not only a brand, it's a mission:
To put the power back into the hands of those who produce.
To make this ambition a reality we have developed a network of independent craftsmen:
The Craftsmen’s Gang.
First of all:
They are the masters of their workshop, specifications, and profits.
Their workshop has:
The craftsmen source their materials how they please and their production rate varies from one to another. In this sense, efaisto adapts its demand to what’s on offer, and doesn’t interfere with the planning or finances of the craftsmen:
For them Efaisto is a customer like any other.
This concept implies that we grow hand in hand, with mutual trust as the foundation of this partnership. We pay for every item we want to commercialize at a price set by the craftsman himself:
We unite in a relationship stripped of all power-dependence and coercion.
And the craftsmen produce the items the day they receive an order. This concept guarantees that there will be: No stock, no overproduction, and no waste.
Style dealers, defined
Efaisto designs its collections in collaboration with the craftsmen’s gang. They are implicated in every decision we make, this allows us to create style with a sincere respect for who they are and what they do.
On one hand we offer our customers rare and unique articles designed by efaisto or discovered and curated from the craftsmen’s own collections. Everything that you’ll find in our shop is certified handmade by professional makers well-known locally and recognized by efaisto.
And on the other hand, we enable the craftsmen of the gang to diversify their clientele beyond local and international borders without any manipulative stipulations.
The CLIENTS
Les partenaires
Si Alexandre Lacazette est l'attaquant de l'OL, il est aussi le défenseur du gang.
Voici les couleurs d'efaisto qu'il porte fièrement, une chemise pour afficher son soutien à notre marque.
The future
Efaisto is searching for Parisian craftsmen to join the Gang in October 2017.
